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December 14,
2022
2022
The Luddites, How We Get Them Wrong, and The True Lessons They Offer.
By
Paul Kiernan
Paul Kiernan
Then I had to admit that I, like many people, use the term Luddite when they find themselves at odds with technology. But is that right? Is that who they were and what they were fighting against?
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November 9,
2022
2022
Professional Website Design Matters
By
Paul Kiernan
Paul Kiernan
You want to represent your brand in a carefully curated setting and put out the messages you know will attract and hold customers and build loyalty.
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September 10,
2021
2021
Web Content Copywriting Transforms the User Experience
By
Paul Kiernan
Paul Kiernan
Web content copywriting, when done well, weaves a story but does not overshadow the other elements. Good copy works in sympathy with video, photos, and animation, supporting the narrative.
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August 9,
2021
2021
Rebranding Strategy Guide & Checklist
By
Devon Butler
Devon Butler
Having a well defined and recognizable brand is paramount to the long term success of any business. Even more so, maintaining customer awareness is crucial to cementing your company in the public consciousness.
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September 30,
2020
2020
5 Ways to Build a More Trustworthy Ecommerce Store
By
Paul Kiernan
Paul Kiernan
Trust is a vital aspect of having a successful ecommerce business. Read more about customer trust and four other ways to build a ecommerce store that converts.
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September 21,
2020
2020
Why is Web Design Important?
By
Tonya Davis
Tonya Davis
Your website is a direct representation of your business, your brand, and your identity. It should be able to tell a story and communicate to your audience exactly who you are.
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January 2,
2020
2020
The 411 on the 404
By
Paul Kiernan
Paul Kiernan
When thinking about the 404 page you basically have two options: a generic page or a custom page. We suggest a custom page every time.
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December 29,
2019
2019
10 Websites at the Beginning and End of the Decade
By
Jaqueline Tristan
Jaqueline Tristan
These 10 popular website got a major facelift over the past decade.
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October 28,
2019
2019
Our SLC Graphic Design Olympics Winner: Christy Hadiwinata
By
Jaqueline Tristan
Jaqueline Tristan
Christy Hadiwinata has been chosen as the first ever winner of the SLC Graphic Design Olympics in conjunction with ThoughtLab and Salt Lake Design Week.
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October 4,
2019
2019
Best Practice for High Converting Websites Part 3: Conversion Funnels
By
Tonya Davis
Tonya Davis
Exploring the journey that potential leads take when they come in contact with your site, that turns them into successful conversions.
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September 5,
2019
2019
Introducing The Salt Lake City Graphic Design Olympics
By
Brandon Wright
Brandon Wright
We're proud to announce the first ever Salt Lake City Graphic Design Olympics! Who’s up for some friendly competition? Test your mettle and sign up today!
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September 3,
2019
2019
How to Design Forms That People Will Use
By
Tonya Davis
Tonya Davis
Are your leads suffering from form fatigue? Use these tips to simplify your forms and increase your conversion rate.
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August 13,
2019
2019
A Strong Brand: Creating and Marketing a Brand to Remember
By
Paul Kiernan
Paul Kiernan
Your brand is not simply your logo. It’s also not your product, your website, or your name. It’s much more than all of this.
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August 7,
2019
2019
The Anatomy of a High Converting Landing Page
By
Tonya Davis
Tonya Davis
Today we want to dissect the anatomy of what makes a good “post-click landing page” so that you can get users into your marketing funnel with ease.
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December 15,
2017
2017
And The Winner Is...
By
Paul Kiernan
Paul Kiernan
"We'd like to thank the Academy..." ThoughtLab is proud to announce that we have won a Gold and two silver awards for excellence in web design.
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